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Three Top-10 Finishes on ALINE at the Arnold Palmer Classic
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For Immediate Release

 

Jeff Imperato
ALINE Systems
jeff@aline.com
800-736-9005

 

Orlando, FL, Mar 31, 2010 -

Kevin Na--playing in his first tournament on ALINE Performance Orthotics--has finished 2nd at the Arnold Palmer Classic at Bay Hill in Orlando. The result was Na's best finish since joining the PGA Tour in 2005.

Retief Goosen, who switched to ALINE in 2009, shortly before a victory and a run of Top 5 finishes, finished tied for fourth at Bayhill, just three shots behind winner and fellow South African Ernie Els.

D.J. Trahan tied for seventh. This was his third Top-ten finish of the year. Trahan began using ALINE insoles in 2007, shortly before his first PGA event win.

"Immediately I was blown away with the change ALINE produced and the way it molded my shoes to my feet," said Trahan, "There is no doubt in my mind that with my ALINE insoles I have improved my golf swing."

ALINE Systems would like to congratulation Na, Goosen and Trahan on their strong finishes and wish them strong momentum going into the Masters Tournament.

 

 

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WESCOTT WINS GOLD ON ALINE...AGAIN!
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New England's own Seth Wescott once again captured Olympic Gold in Snowboard Cross...on ALINE!  Wescott, of Carrabassett Valley, Maine, defeated Canada's Mike Robertson in a come from behind victory.   We would like to thank Seth (and Maine!) for once again bringing home the sport's highest honor.  GO SETH!

Other finalists on ALINE included Nate Holland of the U.S.A. (4th) and Rob Fagan of Canada (5th). In all, eight of the Olympic contenders are athletes on ALINE, and we would like the congratulate them for competing on the ultimate stage:

 

-Seth Wescott, U.S.A.

-Nate Holland, U.S.A.

-Nick Baumgartner, U.S.A.

-Graham Watanabe, U.S.A.

-Rob Fagan, Canada

-Drew Neilson, Canada

-Constantin Shad, Germany

-Alberto Schiavon, Italy

 

Next, up women's SBX...GO LINDSAY!

 

 

 

 

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Barefoot In Shoes™
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In a popular New York Times Magazine article this year, Adam Sternbergh makes the claim that "You Walk Wrong" It's a fascinating article that we highly recommend. Sternbergh explains and sheds some light on the biomechanical issues that ALINE holds dear.

But there is a problem... Mr. Sternbergh, like many well-intentioned barefoot advocates, fails to notice the 500 lb. Sasquatch in the room: its name is PAVEMENT.

Feet have been evolving for 4-5 million years and are wonders of biomechanical engineering.  They are well-suited for moving over the variable, natural terrain that humans encountered for 99.9999% of their evolution.

Start pounding those same feet on hard, flat asphalt (or marble, tile, concrete, wood, you name it), and they break down quickly. Most shoes only add to the problem, for the reasons discussed by Sternbergh. And just for kicks, throw in an adult foot that's been severely compromised by years of abuse and is now expected to go run barefoot... on pavement. Disaster.

We started ALINE based on many decades of combined experience in sports and biomechanics, and we understand foot function better than most. What most people don't realize is that the bottom of your foot is constantly in motion, conforming to natural terrain and aligning the body with every step. That action just doesn't work well on pavement, and it's disabled by most shoes.

ALINE's goal is to provide an interface that allows the foot to move in a natural way, especially on the hard, flat surfaces where we live, work and play. First off, your ankle and knee alignment improves dramatically as soon as you stand on an ALINE. And once you start moving, ALINE's BFAST suspension lets your foot move naturally no matter what terrain you're on.  In other words, you get barefoot function IN your shoes...all of the positive benefits, none of the negative.

Want proof? OK. ALINE athletes (who we don't pay to wear our insoles!) have won over a dozen X-Games medals in various sports, three PGA Tour events, several mountain biking national championships, and much more. More importantly, we get love letters daily from average people who can't thank us enough.

The bottom line? The shoe problems that lead people to go barefoot are very real. But for modern feet in the modern world, ALINE is just better than barefoot.

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ALINE Athlete Matthias Giraud Nails First Ski BASE Jump of Ajax Peak
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ALINE athlete Matthias Giraud nailed the first-ever ski BASE descent of Ajax Peak in Telluride last week.  According to Matthias:

"This jump was pretty challenging since we could not get a precise height of the object, the runway was pretty technical to ski, we were at high altutide (11000 ft which could delay your opening a lot) and the cliff was not fully vertical. Therefore, we needed to carry as much speed as possible to get the parachute to open fast and get as far as possible from the wall. However, once the parachute opened, it was a cool flight over 1 minute!"

ALINE would like to congratulate Matthias, who dedicated his jump to the late, great Shane McConkey (see related article in ALINE Insider).

To see video of Matthias' jump, click here.  To check out Matthias website, head this way.

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ALINE Sales Hot in a Cool Season
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ALINE SALES RISING AS SNOW KEEPS FALLING
From the Western Rockies to Northern New England, ALINE shops keep reporting growing numbers in wintersports.  As ALINE-to-boot attachment rates rise, and as customers pick up second and third pairs for everyday wear, reorders continue to roll in.

I've been working with the ALINE product for about 3 seasons now and it keeps getting better for the customer and the store. It's easy to fit, easy to explain to the customer and best of all easy to train new bootfitters to use. Every boot that is sold in our store goes out with an ALINE in it, no exceptions! -Ron Morehead, General Manager, FourMountain Sports, Snowmass, CO

ALINE Systems is the designer and producer of the "BFAST" foot suspension insole system, which allows natural lower leg alignment and a more balanced stride. Since its inception in 2006, ALINE has continued to grow in popularity among pro and amateur athletes alike.

One of ALINE's top accounts is Ski Rack in Burlington, Vermont.  Ski Rack is the 2008 SIA New England Shop of Year, and has been consistently honored by Ski and Skiing Magazines as one of the nation's best ski shops.  Ski Rack has been with ALINE since the beginning and seen a stratospheric rise in sales and customer satisfaction:

"ALINE has been our go-to insole for the past three years.  And things are even better with the new RED version due to its lower volume, improved contours, and lighter weight.  We sell it on every floor (run, bike, ski, board) and no ski boot gets a boot-fit guarantee without one.  It simply works and outperforms everything else I've experienced in the boot/shoe world, and that says a lot." -Matt Manser, Ski Rack

"We keep gaining in word of mouth, because ALINE's technology is just that far ahead of everyone else" says Derek Carroll, president of ALINE, "As the ALINER device proves, only ALINE insoles allow the body to achieve optimal health and performance.  We invite everyone to see for themselves."
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The ALINE insole system benefits runners of all abilities by optimizing their foot and lower leg alignment to stop excessive pronation and other misalignments. The laser-assisted "ALINER" device quickly and easily measures foot size and ankle/knee position. In just minutes, the athlete can see exactly where his or her alignment should be.  And the ALINE suspension insoles allow this optimization to occur naturally. For more on ALINE, visit www.aline.com or call 800-736-9005.


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ALINE Wins Big at 2009 Winter X-Games
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The ALINE team headed west this month to outfit athletes at Winter X-Games 13 in Aspen, Colorado.  With an already strong presence in winter sports from ski and snowboard to snowmobile, ALINE's buzz spread quickly throughout the Games.  Top athletes like Travis Rice (Winner of Snowboard Big Air) and Lindsey Jacobellis  (Olympic Silver Medalists and winner of Snowboard Cross) were quick to endorse the performance benefits of the ALINE BFAST suspension system.

"I've been on ALINE for a year and I'm not going back. ALINE gives you a pivoting Ninja stance," says Rice, widely considered the best all-around rider in the world. 

 

 

TRAVIS RICE...Snowboard Big Air Gold Medalist

In all athletes on ALINE won 9 X-Games medals and captured 2 Top-Ten finishes.   This included a strong entry into the snowmobile side of things, as the ALINE team outfitted many of the top SnoCross and Freestyle riders in the world.

 


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ALINE for Athletes at ESPN Winter X-Games
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Contact: Jeff Imperato…(800)736-9005…jeff@aline.com

ALINE to Align Athletes at Winter X-Games
ALINE Systems Announced as Official Provider of Technical Footwear Services

 

Marblehead, MA After two years of outfitting many of the world’s best winter athletes with “The World’s Most Advanced Insole,” the ALINE team will be helping athletes go faster, higher and farther at ESPN’s 2009 Winter X-Games in Aspen, CO.

The ALINE team will be set up in the competitor’s lounge throughout the weeklong event to provide lower leg alignment checks, ALINE insole fittings, and boot/footwear services.

ALINE Systems is the designer and producer of the “BFAST” foot suspension insole system, which allows natural lower leg alignment for vastly improved performance, power and balance. ALINE-equipped athletes already have won over two dozen X-Games medals, the majority of which came from Winter X events like snowboarding, freeski, and snowcross.

“ALINE works because it balances the foot while still allowing natural motion,” says Derek Carroll, ALINE’s founder and president, “We’ve helped numerous athletes grab X-Games gold, and we want to continue breaking performance barriers this year in Aspen.

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The ALINE insole system benefits athletes of all abilities by optimizing their foot and lower leg alignment to stop excessive pronation and other misalignments. The laser-assisted “ALINER” device quickly and easily measures foot size and ankle/knee position. In just minutes, the athlete can see exactly where his or her alignment should be. And the ALINE suspension insoles allow this optimization to occur naturally. For more on ALINE, visit www.aline.com or call 800-736-9005.

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Athletes:


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Nation's #1 Running Shop Chooses ALINE
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Contact:  Jeff Imperato…(800)736-9005…jeff@aline.com

America’s Top Running Shop to Carry ALINE Insoles.
Bob Roncker’s Running Spot to Provide ALINE Insoles & Alignment Services

 

Dallas, TX Shortly after accepting the award for Best Running Store in America for 2008, Bob Roncker of Bob Roncker’s Running Spot met with ALINE Systems to become one of the first running shops in the U.S. to carry ALINE - the world’s most advanced insole.

The alliance was formed at the Running Event in Dallas, TX, where Mr. Roncker took top honors among America’s running retailers. The next day, after reviewing ALINE’s state of the art fit system and suspension insoles, he made the decision to begin carrying the system at his three Cincinnati-area retail locations.

Both organizations are dedicated to enhancing health and athletic performance. Bob Roncker’s Running spot focuses on peak-quality products and fit services for runners, along with state-of-the art conditioning and training programs. ALINE Systems is the designer and producer of the “BFAST” foot suspension insole system, which allows natural lower leg alignment and a more balanced stride.

“Bob’s mission is to improve the performance and enjoyment of every runner that comes through his doors,” says Derek Carroll, president of ALINE, “And ALINE products allow the body to achieve optimal health and performance. It makes perfect sense that we work together on behalf of Bob’s customers.”

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The ALINE insole system benefits runners of all abilities by optimizing their foot and lower leg alignment to stop excessive pronation and other misalignments. The laser-assisted “ALINER” device quickly and easily measures foot size and ankle/knee position. In just minutes, the runner can see exactly where his or her alignment should be.  And the ALINE suspension insoles allow this optimization to occur naturally. For more on ALINE, visit www.aline.com or call 800-736-9005.

Bob Roncker’s Running Spot stores are based on providing unforgettable service by a knowledgeable and friendly staff. Whether you are a beginner or a veteran, our mandate is to meet your needs.  This means providing the latest, best, and widest selection of products and services.  For more information on Bob Roncker’s Running Spot, visit www.runningspot.com or call 800-490-6602.

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Trahan Wins Again On ALINE
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D.J. Trahan Wins Second PGA Event on ALINE.

Marblehead, MA – ALINE, the company committed to redefining athletic performance “from the ground up” congratulates D.J. Trahan for his dramatic win at the 2008 Bob Hope Chrysler Classic.

Wearing ALINE suspension insoles, Trahan made eight final-round birdies to shoot 7-under-par 65 at the Classic Club, creating a seven-shot swing to defeat fourth-round leader Justin Leonard. His winning score of 334 (26 under par) earned him the $918,000 first prize.

Trahan switched to the ALINE system in 2006 after being introduced by his father, respected golf teach Don “Swing Surgeon” Trahan (www.swingsurgeon.com). Within two months, he earned his first tour win at the 2006 Southern Farm Bureau Classic.

“What ALINE has done is provide golfers with a necessary piece of golf equipment,” says D.J., “Immediately I was blown away with the change ALINE produced and the way it ‘molded’ my shoes to my feet. There is no doubt in my mind that with my ALINE equipment I have improved my golf swing because of the perfecting of my alignment.”

ALINE is the maker of a system that allows athletes to easily understand and optimize their lower leg and foot alignment. This is done with a highly-engineered footbed that allows the foot and leg to align naturally, resulting in dramatic improvements in athletic performance.

“I will always be amazed at the amount of money golfers spend on equipment such as clubs and balls but when it comes to alignment, we often know more about our cars than our own bodies, says Derek Carroll, president of ALINE, “The feet are the basis of performance—a small misalignment can lead to a huge loss of performance and a whole range of biomechanical problems. This should be a priority to athletes in all sports.”

About ALINE Located in Marblehead, MA, ALINE is a technology and intellectual property company focused on improving the sports performance and enjoyment of our customers. The ALINE technology was developed over the past 10 years by working with many of the world’s leading athletes. ALINE’s team has developed products with leading shoe companies, medical device companies and athletic companies leading to award of multiple patents.

For more information on the ALINE System, please visit www.aline.com or contact Jeff Imperato at 203-927-1448.


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ALINE Announces Alliance with Body Balance for Performance
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Better Health and Alignment to Benefit Golfers Nationwide

Marblehead, MA ALINE Systems, Inc. and Body Balance for Performance, The Golf Fitness Experts™ have formed an alliance to dramatically improve golfing performance through leading-edge biomechanics technology. Starting in May 2008, the ALINE custom insole system will be available at all 31 Body Balance for Performance centers nationwide.

Both companies are dedicated to enhancing health and performance—Body Balance for Performance through state-of-the art conditioning and training programs, and ALINE through an innovative foot suspension system that allows natural foot alignment and a more balanced golf swing.

“Body Balance’s mission is to improve athletic performance through the science of motion efficiency,” says Derek Carroll, president of ALINE, “And ALINE products allow the body to achieve optimal power and alignment. It makes perfect sense that we work together on behalf of golfers everywhere.”

The ALINE insole system benefits players of all abilities by optimizing their foot and lower leg alignment to stop pronation and other misalignments. The laser-assisted “ALINER” device quickly and easily measures foot size and ankle/knee position. In just minutes, the golfer can see exactly where his or her alignment should be. And good alignment means core stability and maximum power transfer.

Body Balance for Performance is a 31-location enterprise dedicated to reviewing the golf swing from a unique angle—the golfer’s body. Based on the idea that a body limitation contributes to every swing flaw, Body Balance for Performance offers the most comprehensive set of training and assessment tools to help you play better, more consistent golf with fewer aches and pains.

“Both companies believe that athletic performance begins with alignment. Everything starts at the ground level—power, health, and balance,” says Carroll, “Together, Body Balance and ALINE can take strokes off a golfer’s game and help them feel years better.”

David Ostrow, CEO of Body Balance for Performance and the leading physical therapist for golfers at every level, is excited about the new relationship.

“We have looked at several insert systems and the ALINE System is the most efficient way to improve function of the foot and ankle all the way up to the pelvis. The Aline system allows us to easily and effectively provide golfers with a solution that will improve the biomechanics of the body. It fits perfectly with our approach to improving athletic performance and daily function.”

More information on ALINE Systems and Body Balance for Performance can be found at www.aline.com and www.fitgolf.com.

 

Located in Marblehead, MA, ALINE is a technology and intellectual property company focused on improving the sports performance and enjoyment of its customers.

 

Body Balance for Performance is based in Conshohocken, PA. It’s CEO, David Ostrow has developed specific techniques to enhance the health and performance of golfers at every level.

 


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