Snowboard
Why ride ALINE? For control, balance, power (AKA stuck landings, deep turns). Here's what ALINE does for your riding:
- ALIGNS your legs and ankles. Good alignment = good performance.
- STABILIZES your feet and eliminates excess foot motion.
- SUSPENDS your foot structures for balance and control you can't get any other way.
More and more of the best riders in the world are learning how big an advantage ALINE is. Freeride, pipe, SBX, big mountain. If you don't believe it, look who's riding ALINE these days.
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Natural Motion in an Unnatural Situation
In a recent ESPN survey reported on barefootrunner.com, more than 1 in 3 Americans said that they'd be willing to try running barefoot. This attitude is part of growing awareness that shoes simply aren't making our feet healthier, or our performance better. And a more recent study finds that many running shoes cause more joint strain than high heels. But let's face, we all need to w...read more
ALINE in Your Uggs...Fixing a Potential Problem
It was 2009 Snowboarder of the Year Jamie Anderson who first decided she wanted a little something more in her UGG boots. Turns out the she was ahead of the curve. After being ALINED at the Winter X-Games (and winning a gold medal in Slopestyle), Anderson decided to tune up her UGGS with ALINE to combat the lack of support in the warm sheepskin boots.
One year later, experts are beginning to n...read more
Seth Wescott Wins Gold on ALINE...AGAIN!
Vancouver, Canada - New England's own Seth Wescott once again captured Olympic Gold in Snowboard Cross...on ALINE! Wescott, of Carrabassett Valley, Maine, defeated Canada's Mike Robertson in a come from behind victory. We would like to thank Seth (and Maine!) for once again bringing home the sport's highest honor. GO SETH!
Other finalists on ALINE included Nate Holland of the...read more
ALINE Sales Hot in a Cool Season
Marblehead, MA - From the Western Rockies to Northern New England, ALINE shops keep reporting growing numbers in wintersports. As ALINE-to-boot attachment rates rise, and as customers pick up second and third pairs for everyday wear, reorders continue to roll in.
I've been working with the ALINE product for about 3 seasons now and it keeps getting better for the customer and the store. It...read more
ALINE Wins Big at 2009 Winter X-Games
Aspen, CO - The ALINE team headed west this month to outfit athletes at Winter X-Games 13 in Aspen, Colorado. With an already strong presence in winter sports from ski and snowboard to snowmobile, ALINE's buzz spread quickly throughout the Games. Top athletes like Travis Rice (Winner of Snowboard Big Air) and Lindsey Jacobellis (Olympic Silver Medalists and winner of Snowboard Cross) were ...read more